{"title":"EDITION 001","description":"\u003ch2 class=\"PDq2pG_selectionAnchorContainer\"\u003eEDITION 001\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003ch3\u003eTHE STANDARD BEGINS HERE.\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eEdition 001 is where LARZAA begins its first chapter.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBuilt around a simple belief — \u003cstrong\u003ewhat you wear should reflect what you stand for.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eEdition 001 is not designed around trends. It is built around ideas.\u003c\/p\u003e\n\u003cp\u003eA considered collection of contemporary essentials shaped by \u003cstrong\u003eidentity, discipline, confidence and individuality\u003c\/strong\u003e. Each piece carries a distinct statement, while the overall collection remains intentionally restrained.\u003c\/p\u003e\n\u003cp\u003eFrom \u003cstrong\u003eREAL IS RARE.\u003c\/strong\u003e to \u003cstrong\u003eTRUE POTENTIAL\u003c\/strong\u003e, from \u003cstrong\u003eBE A MAN.\u003c\/strong\u003e to \u003cstrong\u003eBE A MAN. BE A HERO.\u003c\/strong\u003e, every piece speaks to a different aspect of becoming who you choose to be.\u003c\/p\u003e\n\u003ch3\u003eTHE PHILOSOPHY\u003c\/h3\u003e\n\u003cp\u003eWe believe clothing can be more than appearance.\u003c\/p\u003e\n\u003cp\u003eIt can be a reminder.\u003c\/p\u003e\n\u003cp\u003eA standard.\u003c\/p\u003e\n\u003cp\u003eA reflection of the person you are becoming.\u003c\/p\u003e\n\u003cp\u003eEdition 001 explores that idea through clean silhouettes, minimal typography and carefully considered visual language.\u003c\/p\u003e\n\u003cp\u003eNothing unnecessary.\u003c\/p\u003e\n\u003cp\u003eNothing designed simply to follow.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOnly what belongs.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eTHE COLLECTION\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eREAL IS RARE.\u003c\/strong\u003e\u003cbr\u003eFor individuality that does not need validation.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBE A MAN.\u003c\/strong\u003e\u003cbr\u003eFor strength expressed through character, not noise.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBE A MAN. BE A HERO.\u003c\/strong\u003e\u003cbr\u003eFor the courage to act, lead and become.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTRUE POTENTIAL.\u003c\/strong\u003e\u003cbr\u003eFor the distance between who you are and who you can become.\u003c\/p\u003e\n\u003cp\u003eEach piece carries its own message, but together they form one language:\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWEAR WHAT YOU STAND FOR.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003eTHE LARZAA APPROACH\u003c\/h3\u003e\n\u003cp\u003eEdition 001 is built with a contemporary, understated aesthetic.\u003c\/p\u003e\n\u003cp\u003eClean proportions.\u003cbr\u003eMinimal statements.\u003cbr\u003eIntentional design.\u003cbr\u003eEveryday wearability.\u003c\/p\u003e\n\u003cp\u003eThe collection is designed to move effortlessly between \u003cstrong\u003eeveryday life, modern streetwear and elevated casual dressing\u003c\/strong\u003e while maintaining a distinct LARZAA identity.\u003c\/p\u003e\n\u003ch3\u003eTHE STANDARD\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eThe 1% is not a number.\u003cbr\u003eIt is a standard.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eEdition 001 is created for those who choose to move with intention when the world moves by default.\u003c\/p\u003e\n\u003cp\u003eFor those who value substance over attention.\u003c\/p\u003e\n\u003cp\u003eFor those who understand that being different does not require being loud.\u003c\/p\u003e\n\u003ch3\u003eLARZAA\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eMINDSET WEAR.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEdition 001 — The first chapter.\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003eThe standard begins here.\u003c\/strong\u003e\u003c\/p\u003e","products":[{"product_id":"be-a-man-be-a-hero-unisex-stretch-t-shirt","title":"BE A MAN. 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A standard.\u003c\/em\u003e\u003c\/p\u003e","brand":"Larzaa Lifestyle","offers":[{"title":"Black \/ S","offer_id":46214372262122,"sku":"v-9hCg0iGGaVZW0MIKPB4gubTfpALa8XWZ","price":1349.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ M","offer_id":46214372294890,"sku":"v-9hCg0iGGaVZW0MIKPB4gubTfpALa8XWa","price":1349.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ L","offer_id":46214372327658,"sku":"v-9hCg0iGGaVZW0MIKPB4gubTfpALa8XWb","price":1349.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ XL","offer_id":46214372360426,"sku":"v-9hCg0iGGaVZW0MIKPB4gubTfpALa8XWU","price":1349.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ XXL","offer_id":46214372393194,"sku":"v-9hCg0iGGaVZW0MIKPB4gubTfpALa8XWV","price":1349.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ 3XL","offer_id":46214372425962,"sku":"v-9hCg0iGGaVZW0MIKPB4gubTfpALa8Xqc","price":1349.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ XS","offer_id":46214372458730,"sku":"v-9hCg0iGGaVZW0MIKPB4gubTfpALa8Xqd","price":1349.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/3663\/3322\/files\/ChatGPT_Image_Aug_28_2026_09_56_55_AM.png?v=1787937462"},{"product_id":"be-a-man-terry-oversized-t-shirt","title":"BE A MAN. — Terry Oversized T-Shirt","description":"\u003cp\u003e \u003c\/p\u003e\n\u003ch3 class=\"PDq2pG_selectionAnchorContainer\"\u003e\n\u003cspan role=\"text\"\u003e\u003cstrong\u003eBE A MAN.\u003c\/strong\u003e\u003c\/span\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eStrength doesn't need to announce itself.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBE A MAN. is built around a simple idea: confidence is expressed through how you carry yourself, not how loudly you present it.\u003c\/p\u003e\n\u003cp\u003eMade on LARZAA's oversized terry silhouette, the piece combines a substantial 260 GSM construction with a relaxed drop-shoulder profile for a distinctly contemporary shape. 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Just a clear statement and a silhouette designed to hold its presence.\u003c\/p\u003e\n\u003ch3\u003eTHE PIECE\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e260 GSM Terry Construction\u003c\/strong\u003e\u003cbr\u003eA substantial cotton-blend terry fabric with a structured everyday feel. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOversized Silhouette\u003c\/strong\u003e\u003cbr\u003eRelaxed proportions with a drop-shoulder construction for a contemporary profile. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRefined Neckline\u003c\/strong\u003e\u003cbr\u003eFinished with a Lycra ribbed neck for a clean appearance. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEdition 001\u003c\/strong\u003e\u003cbr\u003ePart of the first LARZAA collection — built around restraint, individuality and quiet confidence.\u003c\/p\u003e\n\u003ch3\u003eTHE INTENT\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eBE A MAN.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNot a costume.\u003cbr\u003eNot a performance.\u003c\/p\u003e\n\u003cp\u003eA standard.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWear what you stand for.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Larzaa Lifestyle","offers":[{"title":"Black \/ S","offer_id":46214372819178,"sku":"v-9hCg0iGGaVZW0MIKPB4oubTfpALd-HaV","price":1499.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ M","offer_id":46214372851946,"sku":"v-9hCg0iGGaVZW0MIKPB4oubTfpALd-Hec","price":1499.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ L","offer_id":46214372884714,"sku":"v-9hCg0iGGaVZW0MIKPB4oubTfpALd-Hed","price":1499.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ XL","offer_id":46214372917482,"sku":"v-9hCg0iGGaVZW0MIKPB4oubTfpALd-Hee","price":1499.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ XXL","offer_id":46214372950250,"sku":"v-9hCg0iGGaVZW0MIKPB4oubTfpALd-Hef","price":1499.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ 3XL","offer_id":46214372983018,"sku":"v-9hCg0iGGaVZW0MIKPB4oubTfpALd-HeY","price":1499.0,"currency_code":"INR","in_stock":true},{"title":"Black \/ XS","offer_id":46214373015786,"sku":"v-9hCg0iGGaVZW0MIKPB4oubTfpALd-HeZ","price":1499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0710\/3663\/3322\/files\/ChatGPT_Image_Aug_28_2026_09_12_39_AM.png?v=1787934663"},{"product_id":"true-potential-oversized-t-shirt","title":"TRUE POTENTIAL — Oversized T-Shirt","description":"\u003ch2 class=\"PDq2pG_selectionAnchorContainer\"\u003eTRUE POTENTIAL\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003ePotential is not a destination. 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